The coronavirus has forced us to change the way we do things, both in our day to day and in companies. The CEO’s roles remain the same, but the priorities are different.
“Already before the pandemic,” he explains Antonio Nez, senior partner of Parangon Partners and specialist in leadership and corporate governance, “companies were immersed in a profound transformation, they were in a digitization process. That situation was causing changes in the way we relate to customers, in marketing models, in innovation And in the middle of that wave, the covid arrived. “That tsunami has caused a leap into the future.” Things have accelerated. ,
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